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David Peterson
David Peterson

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Published in Angular Ventures

·1 day ago

The tech recession of 2022

I can’t help but feel like we’re witnessing the end of an era. The US economy, on the surface, seems to be steady. Record low unemployment, strong consumption growth. But the tech economy is undoubtedly in a recession. Over 130K tech workers have been laid off so far, with deeper…

Entrepreneurship

3 min read

The tech recession of 2022
The tech recession of 2022
Entrepreneurship

3 min read


Published in Angular Ventures

·Oct 17

It’s never too early to build your growth model

Subscribe here to receive new Angular blogs, data reports, and newsletters directly to your inbox. Perhaps it’s because of my background in growth, but a topic that I always enjoy discussing with early stage teams is how they think their product will grow. I don’t mean will it be “product-led”…

Entrepreneurship

3 min read

It’s never too early to build your growth model
It’s never too early to build your growth model
Entrepreneurship

3 min read


Published in Angular Ventures

·Sep 12

How to think about revenue quality as an early stage founder

Subscribe here to receive new Angular blogs, data reports, and newsletters directly to your inbox. Ask any early stage investor what you need to raise a successful series A, and they’ll hem and haw, throw out some half-hearted benchmarks, and then say “well, really, it depends.” As annoying as that…

Entrepreneurship

5 min read

How to think about revenue quality as an early stage founder
How to think about revenue quality as an early stage founder
Entrepreneurship

5 min read


Published in Angular Ventures

·Aug 23

It’s not all about bottoms-up

Subscribe here to receive new Angular blogs, data reports, and newsletters directly to your inbox. For the past few years, almost every founder I met would pitch their business as “product-led,” whether or not bottoms-up adoption made sense for their product or target market. I don’t blame the founders for…

Entrepreneurship

3 min read

It’s not all about bottoms-up
It’s not all about bottoms-up
Entrepreneurship

3 min read


Published in Angular Ventures

·Aug 17

Don’t be fooled by the PLG mullet

Subscribe here to receive new Angular blogs, data reports, and newsletters directly to your inbox. My partner Gil wrote an interesting piece yesterday encouraging companies to decide if they are PLG Now, PLG Later or PLG Never. Gil argued that in an era of easy money, it was possible to…

Entrepreneurship

2 min read

Don’t be fooled by the PLG mullet
Don’t be fooled by the PLG mullet
Entrepreneurship

2 min read


Published in Angular Ventures

·May 25

What do a 2003 BMW and Microsoft Excel have in common?

Subscribe here to receive new Angular blogs, data reports, and newsletters directly to your inbox. I’m not much of a petrol head, but I found myself absolutely engrossed by the first episode of the new podcast Car Show! with Eddie Alterman. (Stick with me. I’ll bring this back to enterprise…

Entrepreneurship

4 min read

What do a 2003 BMW and Microsoft Excel have in common?
What do a 2003 BMW and Microsoft Excel have in common?
Entrepreneurship

4 min read


Published in Angular Ventures

·Mar 8

Why building a “compound startup” might be the next, great, non-obvious SaaS play

Subscribe here to receive new Angular blogs, data reports, and newsletters directly to your inbox. For the past decade, conventional startup wisdom has been to focus. Find a narrow problem, solve it and you’ll be rewarded. And for the past decade, that’s been pretty good advice. The world is full…

Entrepreneurship

3 min read

Why building a “compound startup” might be the next, great, non-obvious SaaS play
Why building a “compound startup” might be the next, great, non-obvious SaaS play
Entrepreneurship

3 min read


Published in Angular Ventures

·Feb 7

The problem with engineering-led growth for early stage startups

Subscribe here to receive new Angular blogs, data reports, and newsletters directly to your inbox. What I’ve always found frustrating about much of the writing about “growth” and growth teams is that there’s this implicit assumption that every company needs the same sort of team, no matter the company’s stage…

Entrepreneurship

8 min read

The problem with engineering-led growth for early stage startups
The problem with engineering-led growth for early stage startups
Entrepreneurship

8 min read


Published in Angular Ventures

·Jan 10

What childhood can teach us about entrepreneurship

Subscribe here to receive new Angular blogs, data reports, and newsletters directly to your inbox. More and more, I think early stage entrepreneurship is just one big, nested explore–exploit problem. And strangely enough, childhood might offer us some solutions. For those that aren’t familiar, the explore–exploit tradeoff is perhaps best…

Entrepreneurship

5 min read

What childhood can teach us about entrepreneurship
What childhood can teach us about entrepreneurship
Entrepreneurship

5 min read


Published in Angular Ventures

·Dec 6, 2021

Initial thoughts on how to overcome “customer-built” software’s learning curve

Subscribe here to receive new Angular blogs, data reports, and newsletters directly to your inbox. Bring together go-to-market leaders from leading no/low code (a.k.a. “customer-built”) software companies, and eventually, you’ll land on the same topic: the challenge of user activation. While this is a hot topic behind closed doors, I…

Entrepreneurship

5 min read

Initial thoughts on how to overcome “customer-built” software’s learning curve
Initial thoughts on how to overcome “customer-built” software’s learning curve
Entrepreneurship

5 min read

David Peterson

David Peterson

868 Followers

Partner @ Angular Ventures

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